How I Market Your Home

The World Wide Web as a Marketing Tool:

Technology is a powerful tool in today's real estate market. Our presence on the World Wide Web gives your home maximum exposure to potential buyers 24 hours a day, 7 days a week. Worldwide access to information about your home is available on:

• www.Realtor.com (National Association of Realtors® website)
• www.SacBee.com (The Sacramento Bee)
• www.MetrolistMLS.com (Northern California Multiple Listing Service)
• Our company web site: www.C21.com
• And, of course, my personal website: www.Jan-Can.com

Professional Flyer Presentation:

We photograph the exterior of your home plus interior rooms and display them on a flyer that can be taken home by potential buyers. When the buyers go back home to make a decision, they have a complete listing of all the amenities to remind them of the quality of your home.

Your home may have a Virtual Tour and digital slide show so that the prospective buyers can see the inside of your home and the backyard right online.

Traditional Marketing of Your Home:

Your home will be listed with our MLS (Multiple Listing Service) so that all active agents and brokers can find your home and include when they show their buyers possible new homes. A unique CENTURY 21 All Professional sign will be placed in your front yard and a flyer box will contain the outside flyers.

Staging Your Home:

You'll be given tips on preparing your home for sale. You'll also receive information to assist you prepare your home for each showing. First impressions, of course, are the most important so we will work together to make the strongest of first impressions. We refer to this task as "ShowTime".

Advertising:

Your home may be showcased to thousands of weekly readers by aggressively advertising in the region's most widely read publications.

"Just Listed" Mail Outs:

Color printed cards are sent out to the surrounding neighborhoods, to top producing agents and brokers plus our personal database of active buyers.